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SELF PORTRAIT

In 2013, Han Chong founded the London-based label Self-Portrait. The Malaysian designer's coveted pieces, especially the iconic Azalea dress, quickly became in high demand. Timeless, feminine designs combined with playful details like ruffles, lace and mesh inserts, perfect the styles.

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SELF-PORTRAIT

Avant-garde and timeless sophistication

Romantic, sophisticated designs and avant-garde styles run like a common thread through the globally coveted collections from Self-Portrait. The label was founded by Han Chong in London in November 2013. It impresses with its combination of a high-quality mix of materials with classic cuts and redefines design standards with lace and mesh elements. Chong combines classic, delicate color nuances with extraordinary materials to create unmistakable creations. By styling timeless details with modern streetwear, completely new looks are created with the aim of offering modern and accessible fashion.

Ruffles and gathers for a style par excellence

Perforated and feminine details: the collections from Self-Portrait are simply unmistakable: stylish cocktail dresses and stylish jumpsuits have become the brand's signature look. In keeping with a modern lifestyle, form and function also play a key role in Chong's designs: The wearer's lightness and self-confidence should be expressed in the best possible way. Within a very short space of time, Self-Portrait has established itself as a hip fashion label that even celebrities such as Kate Middleton, Michelle Obama, Meghan Markle, Beyoncé, Madonna and Reese Witherspoon as well as influencers Kendall Jenner, Karlie Kloss, Jourdan Dunn, Olivia Palermo, Aimee Song and Chiara Ferragni have presented the designs on the red carpet.

Discover the trendy styles from Self-Portrait online and in the LODENFREY department store now.

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